Missed call -> SMS capture -> booked estimate
Trigger
Inbound call not answered within 20 seconds
Step 1
Auto-send branded SMS with callback windows.
Step 2
Capture lead intent and location in intake board.
Step 3
Offer one-tap estimate booking and notify office.
Potential outcome
+4 to +10 booked estimates per month
Timeline
5-10 days
Directional estimate: can pay back within 30-60 days for many teams.
Directional estimate only. Actual impact depends on baseline volume, close rate, and team adoption.
Use this as my starting scenario